The idea of B2B businesses is not as popular as B2C businesses, but they are just as profitable. Growing up as customers, we often overlook the benefits of owning a B2B or business-to-business venture and are more inclined to build a brand and cater to the general customers. However, owning a B2B business can also generate thousands of dollars in profit, and we can also run it online and build a brand out of it.
When it comes to B2B businesses, we often cannot find a lucrative set of products to sell. When there aren’t sufficient customers for a product, the business is bound to fail. For B2B businesses, the products should cater to another business. As customized products are on the rise and in high demand, you could easily procure and sell items such as personalized tote bags or discount mugs. The following are five customized products that you can sell through your B2B business.
Customized Tote Bags
Who doesn’t love tote bags? Whether you’re out grocery shopping or going out to pick up some books, a tote bag can be your best friend. If the bag is made of sturdy material, it lasts you many years. Tote bags made of jute and other sustainable materials are also popular choices for customers looking for eco-friendly options.
Various companies order customized tote bags for their businesses. They are popular with food businesses and grocery stores. Similarly, bookstores and some retail stores also stock them. The customization usually includes the company logo and text as per the client’s demand. They are usually ordered by the hundreds.
Customized mugs are another popular choice for B2B products, and hotels, restaurants, and coffee shops are prime customers of these mugs. Corporate offices often place orders in bulk for their employees – for both regular uses and for special occasions.
Small businesses also place custom orders for reselling. Artists, designers, and social media influencers also sell mugs as merchandise, and place orders for them by the hundreds.
Coffee shops have special cups and mugs for lattes and cappuccinos. These can also be customized.
Customized T-shirts and Clothing
T-shirt businesses have been in trend for quite a few years now. As a custom t-shirt printer or business, you have to buy t-shirts of popular colors in bulk and have a screen printing facility at your factory or workshop to run the B2B business. Your prime customers would be other businesses, such as corporate companies or organizations with a cause. Social media influencers can also order and sell t-shirts and other clothing accessories as merchandise. Various firms also need simple uniforms for their employees and can get them printed from your business.
Along with t-shirts, you can also print and sell other clothing items such as hoodies and shirts. Apart from screen printing, you can also embroider the design as per the instruction of the customer.
Customized Pens and Pencils
Customized pens and pencils are an interesting choice of products for B2B businesses. Corporate companies and even small businesses order pens and pencils with their logo on them for regular use or to include in a gift box or welcome kit. Events throughout the year, especially in the publishing sector, require a large number of customized pens and pencils.
Customers nowadays are moving towards sustainable pens and pencils as they leave a positive impact on the environment. If you can stock and print these pencils and pens, you have better chances of increasing your market share.
Customized Clothing and Miscellaneous Accessories
Clothing accessories are also customizable and have a huge demand. Clothing items such as scarves and socks are a great choice of gifts during holidays. Small business owners and fashion labels order them all year round.
Items such as sunglasses and headbands are popular among companies who take their employees out on tours or want them to keep a small souvenir with the company logo. Custom lanyards are also a popular item when it comes to corporate companies. Small businesses also order wristbands and passport holders for reselling purposes.
B2B businesses can be equally profitable if you understand the demand in the market and supply products accordingly. Due to the rise of customized products in the last decade, many businesses are opting to create a B2B brand and provide top-notch products to other businesses. The rapid growth of personal brands and social media influencers also increased the demand for such products. With artists across the globe going for new designs and merchandise every other week, B2B businesses selling customized products are getting a huge boost. This might be your calling to open your shop today and start selling customized products catered to organizations, other retailers, and brands.